VAT automatically deducted online store

As someone who buys waaaaay more Fulham gear than he should every year, a welcome development is the automatic deduction of VAT if you live outside the EU from the online store. I have developed a relationship over the years with the online help team in asking to have my VAT refunds sent to my credit card, but now that is no longer necessary. If you go to the web site, e.g., and buy the third kit (last year's 2nd shirt--the red one, which was much better than the white one anyway) you save almost a full GBP 5.00 on the shirt. When I checked out, my total went from GBP 115.00 to 93.00.. Of course, there's GBP 8 for shipping but still, quite a good deal for those of us in the USA. Considering we're not going to get to see any of the matches this year, it's the least they could do (Grrrrr...)
James

 

I did notice that when I made my order a few weeks ago, was very nice to see.
Welcome, by the way!